Friday, April 22, 2005

Demand Drives Distribution

Selling on-line is certainly easier than traditional distribution options, but the same principle applies: Demand Drives Distribution.

Unless you've got people actively searching for you or your genre on any site where your CD is listed, you're not going to generate sales. The entry barriers are lower than "brick-and-mortar", and a few people will happen across your product on the web by chance, listen and buy. But if you focus on building a demand for your music through performances and shameless self-promotion your chances at success will be greatly increased.

Next Time: The best way to get a record deal is to not need a record deal.

band site to check out: Someday New